Training On “Customer Retention & Loyalty Strategies”
Turn customers into loyal advocates with the Customer Retention & Loyalty Strategies training programme from Corporate Training Bangkok (CTB Thailand). This practical customer retention training helps sales, marketing and service teams reduce churn, build loyalty and grow customer lifetime value — delivered in person in Bangkok.
Who Should Attend
- Customer service and customer success professionals
- Sales, marketing and CRM managers
- Relationship and account managers
- Business owners focused on growth and retention
Key Learning Outcomes
By the end of this course, participants will be able to:
- Understand the drivers of customer loyalty and churn
- Measure retention, lifetime value and satisfaction (NPS, CSAT)
- Design loyalty and retention programmes
- Improve customer experience across touchpoints
- Win back at-risk and lapsed customers
Course Modules
- Customer loyalty and retention fundamentals
- Measuring retention, churn and lifetime value
- Customer experience and journey mapping
- Loyalty programmes and incentives
- Complaint handling and service recovery
- Win-back and relationship-building strategies
Duration, Format & Location
This corporate training course runs as a focused short programme and can be tailored to your organisation. Choose in-person delivery at our Bangkok venue (Omni Tower, Sukhumvit Soi 4). In-house group training is available on request.
Why Train with CTB Thailand
Corporate Training Bangkok is a professionals-only training centre with over a decade of experience delivering customer experience, sales, marketing and leadership programmes across Asia and beyond. Every course blends practical frameworks, real case studies and expert facilitation.
Ready to keep more of your customers? Contact CTB Thailand or sign up to reserve your place or request an in-house session in Bangkok.
- Lectures 0
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 0
- Assessments Yes
